diff --git a/flash.sh b/flash.sh
new file mode 100755
index 0000000000..4c5ebbfcef
--- /dev/null
+++ b/flash.sh
@@ -0,0 +1,10 @@
+#!/usr/bin/env bash
+
+set -ex
+
+MODEL="$(grep CONFIG_VARIANT_DIR .config | cut -d '"' -f2)"
+
+sudo "system76/$MODEL/flashrom" \
+    -p internal:laptop=force_I_want_a_brick \
+    -w "build/coreboot.rom"
+